All Things Good

 

Our Cotopaxi activation at All Things Go made a colorful impact. We had nearly 5,000 visitors over a 2-day period underneath our patchwork landscape made to feel as if you were inside a Del Día pack. The activation featured irresistible glitter and tattoo festival looks, an interactive mural, and the ability for guests to customize their own Cotopaxi bags, guests choosing their own adventure under a vibrant, playful shade structure that encompassed the activation.

The front of the Cotopaxi tent at All Things Go.
Guests browsing a colorful wall of Cotopaxi bags.
A Brand Ambassador customizing Cotopaxi merchandise.
A guest receiving a glitter makeover from a brand ambassador.
A customized Cotopaxi bag at All Things Go.
A guest writing on a giant interactive mural.
A guest receiving a glitter makeover from a brand ambassador.
A brand ambassador applying a temporary tattoo to a guest.
A birds-eye view of the inside of the Cotopaxi tent.